Consumers have a growing distrust of reviews. Despite being created 20 years ago, reviews have not evolved much since then. Recent trends in fraud and the overall lack of quality content has damaged this once key consumer touchpoint.
Learn from ExpertVoice Chief Product and Technology Officer, Greg Cox, as he walks through his focus to bring credible, verified expert reviews directly to consumers. The end result is a better buying experience, a more trusted relationship with brands and an increase in online sales.